Acknowledgements
Students must successfully complete Entrepreneurship 1a: Introduction before taking this course.
This course contains an end-of-course proctored exam. Instructions for students to identify an appropriate adult proctor are included in the course lessons.
Course Objectives
Course Learning Objectives:
- Identify and describe each section of a business plan and utilize this understanding to create a structured plan from a unique idea.
- Recognize internal and external risks to a business and evaluate potential impact of these risks.
- Develop growth strategies that account for internal and external risk factors.
- Create a hiring plan and establish management practices to ensure team effectiveness and adequate business growth.
- Apply appropriate marketing principles to a small business.
- Identify and describe common pricing strategies, selling processes, and distribution channels and how these elements contribute to a successful business.
- Develop a personal financial plan that will support future entrepreneurial ventures.
Additional Requirements
Students will need to have access to the following materials to complete this course:
- Audio and video recording devices
- Word processing, spreadsheet, and presentation software
- Household props
- Family member or friend
- Optional: interview with a business owner